Allura Partners Leads CEO Search for Social Pinpoint Appointing Benjamin Cowling
In early 2024, leading private equity firm Advent Partners invested in Social Pinpoint, a SaaS leader in community and stakeholder engagement solutions, to drive its next phase of expansion and innovation.
Social Pinpoint had already achieved significant growth through organic expansion and strategic acquisitions. As governments prioritise inclusive engagement and corporations seek robust ESG compliance solutions, Social Pinpoint’s innovative platform continues to meet these evolving demands.
Allura Partners has a longstanding relationship with Advent Partners, supporting executive searches for its portfolio companies, including RMS Cloud, Imaging Associates Group, and Junior Adventures Group.
Continuing this partnership, Allura Partners was engaged to execute the CEO mandate for Social Pinpoint. For this search, the company sought a CEO with a strong track record of driving aggressive software growth across multiple international markets. Adrian Belle, CEO at Allura Partners, and Rebecca Abraham, Principal - Research & Engagement, led the search in close collaboration with outgoing CEO, Craig Chudleigh and the investment team.
Following a rigorous selection process, Benjamin Cowling has been appointed CEO of Social Pinpoint. Benjamin is a growth-focused leader who has held senior roles across Australia, New Zealand, and Asia combined with proven private equity experience. In his previous role as Executive Director Asia Pacific for Civivica, a Partner Group private equity backed investment, he has led teams of up to 1,800 and has overseen AU$200M+ in annual operations.
The next phase of the companies growth will be driven by a strategic focus on expanding its presence in core markets, particularly North America. Benjamin will be key in accelerating this expansion, leveraging his expertise in scaling businesses across international markets.
About Social Pinpoint
Social Pinpoint is a leading Community and Stakeholder Engagement and Management provider, shaping industry conversations through expertise and innovation. Beyond its product offerings, Social Pinpoint educates and inspires customers to master engagement strategies. Committed to respectful, honest, and transparent relationships, the company invests in cutting-edge digital solutions while supporting business founders and their teams.
About Advent Partners
Advent Partners is a leading Australasian private equity firm with ~$1b in funds under management. Since 1984, it has partnered with innovative companies to support their growth. Advent helps founders build businesses with capital, network access, and strategic guidance. With over 90 investments, the team has 120+ years of collective growth investing experience.